As February lurks around the corner, love begins to bloom in the backyard of many homes, one of which includes Ami Paris. With a pen in hand, its gifted founder Alexandre Mattiussi begins to spin a tale of such fervour that inspires the Spring/Summer 2026 collection. From casual attires to evening looks, the line offers an array of attires that one would want to find in the streets of Paris or in the pages of a romance novel.
The new Ami Paris collection, entitled “Intimate Celebration,” evokes fond memories of warm moments between two souls. Led by founder Alexandre Mattiussi, Intimate Celebration treads carefully between modern sophistication and seventies glamour. Evident in its editorial debut, viewers could almost imagine a story unfolding right before their very eyes with the way that each attire has been meticulously crafted.
The story begins with a serendipitous meeting between two fated souls. Under the dimly lit streets of Paris, their coated figures draw closer towards each other, not knowing whether it is their outerwear or the adrenaline that surges through them that keeps them warm despite the chill air. Characterised by the oversized shoulder and luxe material, the Ami Paris coat is as charming as it is effortless, but becomes the first to be shed the next time they meet. Unveiling the remainder of their date night outfits, the two bond over dinner at a quaint restaurant in the idyllic streets of France.
To make a lasting first date impression, or for any important occasion for that matter, Ami Paris designs a dapper all-black suit and crisp button-down shirt that would easily make any gentleman look sharp. Its feminine equivalent, the black long halter dress, was designed to perfectly accentuate one’s body. While the dress may be fitted, its long neck sash that drapes over one shoulder further dramatises one’s silhouette.
The same neck sash used in the dress also makes an appearance on a sultry Spring/Summer 2026 bodysuit. Paired with golden jewellery and tights, the intimate attire truly lives up to the collection’s name. The highly coveted Carrousel bag also reappears and accompanies the couple throughout their romantic encounters, as it is functional and timeless enough to be brought to any venue. Far from just offering evening looks, however, Alexandre Mattiussi sprinkles the same amorous magic onto the collection’s day-to-day wear. For one, its all-denim attires in blue or white puts a modern twist to seventies fashion. While comfortable for a casual stroll, the collection’s classic hoodie and t-shirt can also be worn during cosy nights at home.
The versatile Intimate Celebration collection is designed to accompany one through various moments in life, from the powerful black dress and suit combo to more casual retro attires. Akin to the feeling of curling against a familiar shoulder or even slow dancing across one’s room, Intimate Celebration is the kind of slow burn love anyone would crave for, and only the distinguished brand could accomplish.
In 2011, Alexandre Mattiussi’s love for fashion drove him to establish Ami Paris. Set in the heart of France, the Paris-based fashion boutique offered high quality menswear and womenswear that would quickly turn into a global phenomenon. Rooted in its values of love and inclusivity, the brand has since caught the attention of renowned names such as Zhou Yiran, Choi Woo Shik, and Diane Kruger, among others. Its clean lines and cinematic silhouettes immortalise Alexandre Mattiussi’s signature style, which he developed through years of training in Paris’ most esteemed fashion houses.
