CHANEL: Couture Styling expressed through the new Première

Inspired by its unparalleled couture legacy, CHANEL showcases its new Première pieces in exciting new ways
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Access a brief summary.

The Première, an icon of CHANEL, endures as one of the maison’s signature pieces. renowned for its octagonal shape and leather chain bracelet, the watch is now presented in new versions such as the Première iconic chain double row, the Première iconic chain necklace, and the Première galon. derived from haute couture and now styled for modern women, the Première continues to dazzle in every form.

 

CHANEL Première Galon Watch Yellow Gold, Black-Lacquered Dial & CHANEL Première Iconic Chain Necklace Steel Coated with Yellow Gold and Black Leather, Black-Lacquered Dial
CHANEL Première Iconic Chain Double Row in Steel and Black Leather, Black-Lacquered Dial
CHANEL Première Iconic Chain Double Row in Steel with 18-Carat Yellow Gold Coating
CHANEL Première Galon Watch Yellow Gold and Diamonds, White Gold Dial and Yellow Gold Bangle Set with Diamonds & CHANEL Première Galon Watch Yellow Gold and Diamonds, Black-Lacquered Dial, Yellow Gold Bangle Set with Diamonds
CHANEL Première Galon Watch Yellow Gold and Diamonds, White Gold Dial and Yellow Gold Bangle Set with Diamonds
CHANEL Première Galon Watch Yellow Gold and Diamonds, Black-Lacquered Dial, Yellow Gold Bangle Set with Diamonds

 

Creative Direction: Erika Tania

Digital Imaging: Kevin Putra

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Issue #100

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Summary

CHANEL: Couture Styling expressed through the new Première

  • The Première watch remains a signature item of CHANEL, celebrated for its distinctive octagonal shape and leather chain bracelet.
  • New iterations include the Première iconic chain double row, iconic chain necklace, and Première galon, blending haute couture influences with modern styling for women.
  • Creative direction by Erika Tania highlights the watch's timeless elegance and contemporary appeal.
  • The collection features luxurious materials like yellow gold, diamonds, and black-lacquered dials, showcasing versatility across different designs.
  • Digital imaging by Kevin Putra complements the refined aesthetics of the Première range, reinforcing its status as a fashionable icon.